Full Sterne Ahead contains the mostly monthly musings of Jim Sterne, author, speaker, and Web marketing consultant to business and industry. The FSA Archive By Date The FSA Archive By Subject I'm putting my typing fingers where my mouth is and producing my own tool for personal branding, industry visibility and client communication. (Hey - I'm simply spotlighting a marketing technique for what it is.) Along the way, I promise to provide serious insight, flabbergasted observations, and lessons from the trenches. I'll be talking about what makes good Web marketing and customer service. I'll look at what it takes to make a Web site a valuable asset and I'll vent my spleen at those who don't get it. I intend to offer up views of Web marketing from my perspective as an industry watcher, a consultant and a habitual conference attendee. I'm also interested in what is on *your* mind. What issues are you facing these days? Don't worry, this won't be a discussion list. We all get too much e-mail already! But you can be an important contributor. Drop me a line. The Privacy Policy.

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