The internet experience doesn’t have to be soulless. Customers can still get that human touch. Online customer service benefits from live people manning the site.
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People Who Need People
by Jim on 01. Sep, 2000 in Customer Orientation, Development & Design, The Web is Different
Customer Centric Company
by Jim on 01. Jul, 2000 in Customer Orientation, Development & Design
Your web site should be about your customer not about your company. People coming to your home page should be able to tell at a glance what button they want to click on, because all of the buttons are about your customers.
Jim Sterne’s Latest Book

The biggest change to marketing since the Internet
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