Consulting and Training

Jim Can Help You and Your Team Get Up to
Speed Fast

Jim Helps:

  • Individuals Boost Their Careers

  • Companies Become More Data-and-AI-Fluent

  • Vendors Communicate their Value Proposition

Contact Jim for Help

Jim Helps Your Business Thrive in Times of Uncertainty

training

Seminars and Workshops

Equip your team with actionable marketing strategies. Jim’s intensive half-day and full-day workshops empower your team with practical skills and clear strategies. He cuts through the complexity, focusing on actionable tactics your team can implement immediately to drive measurable results and improve your marketing ROI. Perfect for corporate training or public education sessions where practical, tactical learning makes a difference.

Seminar and Workshop Topics:

  • Intro to AI and Machine Learning for Marketing
  • Generative AI as an Innovation Engine
  • Adopting Generative AI into the Enterprise
  • From Dashboarder to Trusted Advisor
  • Managing Analysts
Person watching a Jim Sterne presentation on their computer

Online Courses

Master digital marketing, data literacy and AI skills, on your schedule. Gain the essential skills you need to succeed, whenever and wherever works best for you. Jim’s online courses break down complex topics into easy-to-understand modules. Learn at your own pace, build confidence, and acquire practical knowledge you can apply directly to improve your digital presence and achieve your marketing goals.

 Online Course Topics:

Jim Sterne Close-Up Photo at the Santa Barbara Public Library

Mentorship

Analytics Cohorts is a working group for data-driven professionals who don’t just want answers, they want better questions. Small by design, these five-person cohorts meet twice a month under strict Chatham House Rule, fostering candor, trust, and unfiltered exchange. There are no sacred cows. Someone’s asking about building a federated GPT, someone else is troubleshooting team morale, and someone else is midway through a nine-step interview process. The point? Mutual mentorship. Leave every session with more than advice - you’ll have a sounding board, a personal advisory council, and occasionally, a small nudge in an unexpected direction that ends up changing everything. Details at analyticscohorts.com

Alternatively, Jim also offers private mentorship for professionals seeking to grow and thrive in the digital landscape. Whether you're looking to sharpen specific in-demand skills, navigate career transitions with confidence, or gain clarity on your long-term career path, Jim’s personalized guidance and industry insights help you define and achieve your unique professional aspirations. If you’re tired of “strategy” that feels like a buzzword and want perspective grounded in decades of marketing, data, and leadership, this is your corner. Bring the questions keeping you up at night:

  • Should I make this leap?
  • How do I grow here without burning out?
  • Is it time to reinvent myself?

Data and AI Literacy

  • In 1994, Jim turned all of his attention to the Internet with the sole focus of helping companies use the Web to best advantage.
  • In 2000, Jim turned his attention to digital analytics as a way to improve the customer experience and increase the return on effort for marketing.
  • In 2022, Jim appliled his deep knowledge of the application of Machine Learning to the then newest disruptor: Generative AI.

Jim works with your team to figure out what you’re trying to accomplish in light of what’s possible, what your competitors are doing, what your budget allows, and what your corporate politics can abide.

If you’re looking for help marketing your software or service Jim thrives on understanding offerings well enough to enlighten others.

With more than a dozen books and numerous white papers, more than three decades of keynotes and workshops, and a TEDx talk under his belt, Jim has become adept at communicating just enough to make your potential customers understand, embrace, and prefer your offering, without drilling down into the obscure.

Whether you are looking to improve your analytics capabilities, understand how to leverage AI and Machine Learning, are looking for personal career mentoring, or seeking help with your Go To Market strategy, call Jim at 805-403-4075 or email Jim to discuss.

Contact Jim to Get Started

Read Testimonials From Jim's Consulting and Training Clients

If you're looking to kick off your company’s AI journey — with you still in the driver’s seat — I wholeheartedly recommend Jim Sterne to guide the way.

If you're a CEO trying to get your leadership team aligned on how to use AI to automate business processes and boost productivity, here's what worked for me: Start by educating yourself. I’m a big fan of masterclasses when diving into new topics — and that’s how I discovered Jim Sterne.... Read More

If you're a CEO trying to get your leadership team aligned on how to use AI to automate business processes and boost productivity, here's what worked for me:

Start by educating yourself. I’m a big fan of masterclasses when diving into new topics — and that’s how I discovered Jim Sterne. He the one who taught the classes.

I shared the Jim's videos with my four direct reports — and the results were amazing. Two of them built custom GPTs that automated several of their daily tasks. One created a tool that completed in hours what used to take days.

That got me thinking: if two team members could do this just by watching Jim’s videos, imagine what could happen if we got the whole team involved?

So, we brought Jim in to run a 4-hour workshop. It covered AI fundamentals, and then focused 1-on-1 with each of us to tailor AI strategies to our individual goals for the year.

By the end, we walked away with a shared understanding of AI, practical action steps, and a fresh perspective on how to work smarter and have more fun doing it. Thanks Harriet K. Schneider for the excellent summary

If you're looking to kick off your company’s AI journey — with you still in the driver’s seat — I wholeheartedly recommend Jim Sterne to guide the way.

Chuck Daniels

Insightful, energizing, and packed with practical takeaways, this workshop was time very well spent.

Just wrapped up a 4-hour masterclass on the capabilities and applications of generative AI with Jim Sterne and I’m still buzzing with ideas. Insightful, energizing, and packed with practical takeaways, this workshop was time very well spent. Jim has a gift for breaking down complex topics into something not only digestible,... Read More

Just wrapped up a 4-hour masterclass on the capabilities and applications of generative AI with Jim Sterne and I’m still buzzing with ideas.

Insightful, energizing, and packed with practical takeaways, this workshop was time very well spent. Jim has a gift for breaking down complex topics into something not only digestible, but exciting to explore.

I’m living proof that you can teach an old dog new tricks, and I left this session with a whole new toolkit (and a much more curious mindset) for thinking about what’s possible and taking marketing to the next level with AI.

If you ever get the chance to learn from Jim, take it.

Harriet K. Schneider

Every time I leave a session with Jim, I am challenged and excited about the future

As a mentor, Jim is insightful coming from his experience and expertise. However, I was more impressed by how efficient and effective he is at conveying his message. He takes a practical approach to converting giant ideas into simple questions and bite size, digestible bits of information. Every time... Read More

As a mentor, Jim is insightful coming from his experience and expertise. However, I was more impressed by how efficient and effective he is at conveying his message. He takes a practical approach to converting giant ideas into simple questions and bite size, digestible bits of information. Every time I leave a session with Jim, I am challenged and excited about the future.

Leo Chen

Jim has been a pivotal influence in my journey

Jim’s ability to create space for self-discovery is remarkable and paves the path to a deep dive into overcoming one’s inner obstacles. Raw, authentic, and a steadfast champion, Jim has been a pivotal influence in my journey.

Jennifer Mielguj

Great Presentation and Take-Aways

The presentation was great along with the content, I really liked how much take away I was able to get out of it to bring back to my teams about what LLMs really are.

Anonymous, because Chatham House Rule

A Real Eye-Opener

His presentation was an eye-opener for me in terms of the evolution of AI and how best to deal with AI as a disruptor of the status quo

Anonymous, because Chatham House Rule

Contact Jim for AI Consulting and Training